UltraSoC Technologies, the pioneering company developing advanced debugging technology for embedded electronic systems, which is a spin-out from the University, has appointed Matthew Trowbridge as Non-Executive Chairman.

Matthew will play a key role in the development of the company as it continues to grow and develop its innovative and much-needed silicon IP platform, UltraDebug®, to a licensable product.

Matthew has held senior management and board positions at major global semiconductor companies. He joined Hitachi in 1983, helping to create and then lead Hitachi's European Semiconductor organisation, also serving as Chairman of the Board of SuperH, Inc, the joint venture between Hitachi and STMicroelectronics. In 2003 he led the merger of Hitachi Semiconductor with Mitsubishi Semiconductor in Europe to form Renesas Technology Europe and led the company as its CEO and then as Chairman until 2010. More recently Matthew was Chairman of wireless video streaming company ProVision Communications.

Matthew, who holds a degree in Engineering from St John’s College, Cambridge and a MSc in Control Engineering, said: “I am delighted to be joining an outstanding team at UltraSoC. The UltraDebug® platform will bring huge benefits to all stages of embedded system development.”

Karl Heeks, CEO of UltraSoC, added: “Matthew brings an enormous wealth of experience in the semiconductor sector to UltraSoC and I look forward to working with him as we embark on an exciting growth stage for the company.”