Management and Marketing

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Academic Year of Entry: 2023/24
Course overview
(BSc) Bachelor of Science
Management and Marketing
Current
University of Essex
University of Essex
Essex Business School
Colchester Campus
Honours Degree
Full-time
Business and Management
BSC NN25
10/05/2023

Details

Professional accreditation

Accredited by The Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Admission criteria

GCSE: Mathematics C/4

A-levels: ABB

BTEC: DDD, depending on subject studied - advice on acceptability can be provided.

IB: 32 points or three Higher Level certificates with 655. Either must include Standard Level Mathematics grade 4, or a minimum of 3 in Higher Level Mathematics. We will accept grade 4 in either Standard Level Mathematics: Analysis and Approaches or Standard Level Mathematics: Applications and Interpretation.
Maths in the IB is not required if you have already achieved GCSE Maths at grade C/4 or above or 4 in IB Middle Years Maths.
We are also happy to consider a combination of separate IB Diploma Programme Courses (formerly certificates) at both Higher and Standard Level. Exact offer levels will vary depending on the range of subjects being taken at higher and standard level, and the course applied for.
We can also consider combinations with BTECs or other qualifications in the Career-related programme – the acceptability of BTECs and other qualifications depends on the subject studied, advice on acceptability can be provided. Please contact the Undergraduate Admissions Office for more information.

Access to HE Diploma: 15 level 3 credits at Distinction and 30 level 3 credits at Merit, depending on subject studied - advice on acceptability can be provided.

T-levels: Distinction, depending on subject studied -advice on acceptability can be provided.

What if I don’t achieve the grades I hoped?

If your final grades are not as high as you had hoped, the good news is you may still be able to secure a place with us on a course which includes a foundation year. Visit our undergraduate application information page for more details.

What if I have a non-traditional academic background?
Don’t worry. To gain a deeper knowledge of your course suitability, we will look at your educational and employment history, together with your personal statement and reference.

You may be considered for entry into Year 1 of your chosen course. Alternatively, some UK and EU applicants may be considered for Essex Pathways, an additional year of study (known as a foundation year/year 0) helping students gain the necessary skills and knowledge in order to succeed on their chosen course. You can find a list of Essex Pathways courses and entry requirements here

If you are a mature student, further information is here

IELTS (International English Language Testing System) code

English language requirements for applicants whose first language is not English: IELTS 6.0 overall. Different requirements apply for second year entry, and specified component grades are also required for applicants who require a visa to study in the UK.

Other English language qualifications may be acceptable so please contact us for further details. If we accept the English component of an international qualification then it will be included in the information given about the academic levels listed above. Please note that date restrictions may apply to some English language qualifications

If you are an international student requiring a visa to study in the UK please see our immigration webpages for the latest Home Office guidance on English language qualifications.

If you do not meet our IELTS requirements then you may be able to complete a pre-sessional English pathway that enables you to start your course without retaking IELTS.

Additional Notes

If you’re an international student, but do not meet the English language or academic requirements for direct admission to this degree, you could prepare and gain entry through a pathway course. Find out more about opportunities available to you at the University of Essex International College here.

Course qualifiers

A course qualifier is a bracketed addition to your course title to denote a specialisation or pathway that you have achieved via the completion of specific modules during your course. The specific module requirements for each qualifier title are noted below. Eligibility for any selected qualifier will be determined by the department and confirmed by the final year Board of Examiners. If the required modules are not successfully completed, your course title will remain as described above without any bracketed addition. Selection of a course qualifier is optional and student can register preferences or opt-out via Online Module Enrolment (eNROL).

None

Rules of assessment

Rules of assessment are the rules, principles and frameworks which the University uses to calculate your course progression and final results.

Additional notes

Courses offered in Singapore through our partnership with Kaplan Higher Education Institute and Kaplan Higher Education Academy in Singapore, are modelled on the courses on offer in the UK and are contextualized to meet the needs of students in Singapore. Please contact the team at Kaplan in Singapore for full details.

External examiners

Staff photo
Dr Muhammad Asif Khan

External Examiners provide an independent overview of our courses, offering their expertise and help towards our continual improvement of course content, teaching, learning, and assessment. External Examiners are normally academics from other higher education institutions, but may be from the industry, business or the profession as appropriate for the course. They comment on how well courses align with national standards, and on how well the teaching, learning and assessment methods allow students to develop and demonstrate the relevant knowledge and skills needed to achieve their awards. External Examiners who are responsible for awards are key members of Boards of Examiners. These boards make decisions about student progression within their course and about whether students can receive their final award.

Key

Core You must take this module.
You must pass this module. No failure can be permitted.
Core with Options You can choose which module to study.
You must pass this module. No failure can be permitted.
Compulsory You must take this module.
There may be limited opportunities to continue on the course/be eligible for the degree if you fail.
Compulsory with Options You can choose which module to study.
There may be limited opportunities to continue on the course/be eligible for the degree if you fail.
Optional You can choose which module to study.
There may be limited opportunities to continue on the course/be eligible for the degree if you fail.

Year 1 - 2023/24

Component Number Module Code Module Title Status Min Credits Max Credits
01  BE401-4-AU-CO  Introduction to Management  Core  15  15 
02  BE501-4-SP-CO  Introduction to Marketing  Core  15  15 
03  BE102-4-AU-CO  Introduction to Accounting I  Compulsory  15  15 
04  BE103-4-SP-CO  Introduction to Accounting II  Compulsory  15  15 
05  BE303-4-AU-CO  Quantitative Methods and Finance  Compulsory  15  15 
06  BE402-4-SP-CO  Understanding Value and Values  Compulsory  15  15 
07  BE707-4-AU-CO  Understanding Organisational Management  Compulsory  15  15 
08  BE909-4-FY-CO  Professional and Academic Development (Management and Marketing)  Compulsory  15  15 

Year 2 - 2024/25

Component Number Module Code Module Title Status Min Credits Max Credits
01  BE111-5-AU-CO  Management Accounting I  Compulsory  15  15 
02  BE410-5-AU-CO  Organisational Behaviour  Compulsory  15  15 
03  BE413-5-AU-CO  International Business Environment  Compulsory  15  15 
04  BE511-5-SP-CO  Marketing Management  Compulsory  15  15 
05  BE518-5-SP-CO  Digital Marketing and Social Media  Compulsory  15  15 
06  BE431-5-AU-CO  Business Strategy  Compulsory  15  15 
07  BE425-5-SP-CO  Research Methods in Management and Marketing  Compulsory  15  15 
08  BE519-5-SP-CO  Introduction to Consumer Behaviour  Compulsory  15  15 
09  BE910-5-SP-CO  Successful Futures  Compulsory 
10  BE917-5-FY-CO  Student Success Tutorial  Compulsory 

Year 3 - 2025/26

Component Number Module Code Module Title Status Min Credits Max Credits
01  BE530-6-SP-CO  Critical Marketing Perspectives  Compulsory  15  15 
02  BE439-6-AU-CO  Business Ethics  Compulsory  15  15 
03  BE440-6-AU-CO  Brand Management  Compulsory  15  15 
04    BE938-6-SP or BE940-6-FY or BE939-6-FY or CS316-6-FY or BE944-6-FY  Compulsory with Options  15  30 
05    EBS (Colchester Campus) option(s) from list or outside option  Optional  30  45 
06    Management option(s) from list  Optional  15  15 

Exit awards

A module is given one of the following statuses: 'core' – meaning it must be taken and passed; 'compulsory' – meaning it must be taken; or 'optional' – meaning that students can choose the module from a designated list. The rules of assessment may allow for limited condonement of fails in 'compulsory' or 'optional' modules, but 'core' modules cannot be failed. The status of the module may be different in any exit awards which are available for the course. Exam Boards will consider students' eligibility for an exit award if they fail the main award or do not complete their studies.

Programme aims

  • To provide students with an in-depth understanding of what is involved in managing organizations in the contemporary context and to offer opportunities to develop expertise in a chosen management specialism.
  • To equip students with the knowledge and skills necessary to pursue a career in management.
  • To encourage and facilitate critical, analytical thinking by students as a vital foundation for subsequent academic study, employment, professional and personal development, and participation in society.
  • To enable students to acquire the personal and key skills they need to develop as autonomous and reflective individuals with the capacity to continue learning.


  • Learning outcomes and learning, teaching and assessment methods

    On successful completion of the programme a graduate should demonstrate knowledge and skills as follows:

    A: Knowledge and understanding

    A1: A knowledge of the structures, functions, processes and cultures pertaining to a range of social organizations, including business organizations.

    A2: A knowledge of the external environment within which organizations operate, including the political, social, economic and technological contexts at both national and international levels.

    A3: A knowledge of organisational functions and strategy

    A4: An understanding of the development and functioning of markets for resources, goods and services.

    A5: A practical and theoretical understanding of the role, significance and application of accounting and finance in management.

    A6: An understanding of the role of customers and consumers, including the service relationship and brand management.

    A7: An appreciation of the significance of policy and strategy formulation.

    A8: An appreciation of a range of contemporary and pervasive issues such as globalization, business ethics, human resource management, innovation and new information and communication technologies.

    A9: Understanding of work roles within the organisational and wider context

    Learning methods

    Lectures and tutor-led seminars

    Directed reading

    Individual and group tasks

    Assessment methods

    Unseen written examinations

    Assessed essays and other coursework assignments

    Class tests

    Pre-published class assignments

    B: Intellectual and cognitive skills

    B1: A capacity for critical thinking, analysis and synthesis, including an appreciation of the logical structure of academic argumentation and an ability to connect empirical evidence to theoretical debate.

    B2: Reflexivity and sensitivity in relation to a range of business and management issues affected by culture and diversity.

    B3: An ability to research business and management issues, combining theoretical analysis and secondary data sources to improve understanding.

    B4: Capacity to connect theory to understanding and evaluating practice

    Learning methods

    Lectures and tutor-led seminars

    Directed reading

    Individual and group tasks

    Assessment methods

    Unseen written examinations

    Assessed essays and other coursework assignments

    Class tests

    Pre-published class assignments

    C: Practical skills

    C1: Ability to locate, extract and analyse data from multiple sources, including the acknowledgement and referencing of sources.

    C2: Communication skills, including the ability to present quantitative and qualitative information together with analysis, argument and commentary in a form appropriate to a different intended audiences.

    Learning methods

    Lectures and tutor-led seminars

    Directed reading

    Individual and group tasks

    Assessment methods

    Unseen written examinations

    Assessed essays and other coursework assignments

    Class tests

    Pre-published class assignments

    D: Key skills

    D1: Present ideas and arguments in a coherent and effective manner.

    D2: Use appropriate Information Technology to locate, acquire and analyse data.

    D3: Manipulate and analyse numerical (including financial) data and appreciate the nature and limitations of basic statistical concepts.

    D4: Identify and analyse problems and apply appropriate knowledge and skills to develop effective solutions

    D5: Improving own learning and performance (demonstrating critical self-evaluation)

    D6: Working with others (independently, under the supervision and in a team)

    Learning methods

    Lectures and tutor-led seminars

    Directed reading

    Individual and group tasks

    Assessment methods

    Unseen written examinations

    Assessed essays and other coursework assignments

    Class tests

    Pre-published class assignments


    Note

    The University makes every effort to ensure that this information on its programme specification is accurate and up-to-date. Exceptionally it can be necessary to make changes, for example to courses, facilities or fees. Examples of such reasons might include a change of law or regulatory requirements, industrial action, lack of demand, departure of key personnel, change in government policy, or withdrawal/reduction of funding. Changes to courses may for example consist of variations to the content and method of delivery of programmes, courses and other services, to discontinue programmes, courses and other services and to merge or combine programmes or courses. The University will endeavour to keep such changes to a minimum, and will also keep students informed appropriately by updating our programme specifications.

    The full Procedures, Rules and Regulations of the University governing how it operates are set out in the Charter, Statutes and Ordinances and in the University Regulations, Policy and Procedures.

    Contact

    If you are thinking of studying at Essex and have questions about the course, please contact Undergraduate Admissions by emailing admit@essex.ac.uk, or Postgraduate Admissions by emailing pgadmit@essex.ac.uk.

    If you're a current student and have questions about your course or specific modules, please contact your department.

    If you think there might be an error on this page, please contact the Course Records Team by emailing crt@essex.ac.uk.