LT205-5-SP-CO:
Creative Media
2024/25
Literature, Film, and Theatre Studies
Colchester Campus
Spring
Undergraduate: Level 5
Current
Monday 13 January 2025
Friday 21 March 2025
15
18 March 2022
Requisites for this module
(none)
(none)
(none)
(none)
(none)
BA LP33 Media and Digital Culture,
BA LP34 Media and Digital Culture (including Placement Year),
BA P300 Media and Digital Culture (Including Foundation Year),
BA PL33 Media and Digital Culture (including Year Abroad)
The web is becoming a defining platform for publications, reading, listening and watching communities, as well as a place for showcasing creative work. This module is an introduction to the creative use of social and multi-media for artistic endeavour, web profiling and critical understanding.
Students will explore creatively and critically the potential of current social and multi-media apps and web platforms, as well actively engage with potential future medias. The module is ideal for poets, writers, filmmakers, theatre makers, and indeed everyone who aims to use web media creatively.
The module will combine theoretical perspectives with practice-based sessions, allowing students to explore web technology in a 'hands on' environment. Seminars will include transmedia storytelling, online cultures, building 'digital estates', web installations, the legalities of web publishing and digital futures.
A central part of the module will be a web project; this individual assignment will be focused in the students' chosen discipline and will explore the potential of the online world for a defined creative output.
The aims of this module are to:
1. provide students with a thorough knowledge and understanding of the evolving media landscape
2. enable students to develop a critical perspective on the context and cultural positioning of web-based media
3. foster an understanding of the legal parameters of web-based media
On successful completion of the course, students should have:
1. a critical understanding of developments of a range of web media
2. acquired introductory practical skills necessary to exploit the web potential of their chosen discipline
3. an understanding of the legal constraints of web-based media, including online consent and copyright law
4. knowledge of social media frameworks as a marketing tool in a public forum
General Reading:
Adams, P. Grouped - How small groups of friends are the key to influence onthe social web, Voices That Matter, New Riders Publishing, Berkley, 2011
Qualman, E. Socialnomics - How social media transforms the way we live and do business, John Wiley and sons, New Jersey, 2011
Rohrs, J.K. Audience - Marketing in the Age of Subscribers, Fans and Followers, John Wiley and sons, New Jersey, 2014
Sachs, J. Winning the Story Wars, Why Those Who Tell - and Live - the Best Stories will Rule the Future, Harvard Business School Publishing, Boston, 2012
Shirky, C. Here Comes Everybody - The Power of Organizing Without Organizations, Penguin Books, London, 2008
Standage, T. Writing on the Wall - Social Media, The First 2000 Years, Bloomsbury, London 2013
Walter, E. The Power of Visual Storytelling - How to Use Visuals, Videos, and Social Media to Market Your Brand, Mcgraw Hill Education, 2014
Anticipated teaching delivery: Weekly 2-hour seminar
- Davidson, Patrick. (2012) 'The Language of Internet Memes', in The Social Media Reader: New York University Press., pp.120-137
- The Online Identity Crisis | WIRED, https://www.wired.com/insights/2014/11/the-online-identity-crisis/
- Transmedia Storytelling 101 — Henry Jenkins, http://henryjenkins.org/blog/2007/03/transmedia_storytelling_101.html
- Jenkins, Henry. (2006) 'Searching for the Origami Unicorn: The Matrix and Transmedia Storytelling', in Convergence Culture: Where Old and New Media Collide, New York, NY: New York University Press., pp.93-131
- Turkle, Sherry. (2017) Alone Together: Why We Expect More from Technology and Less from Each Other, New York, NY: Basic Books.
- Wotzko, Rebecca. (2017) 'The Playable City', in Drama and Digital Arts Cultures, London: Bloomsbury Methuen Drama., pp.161-187
- Farman, Jason. (2012) 'Site-Specific Storytelling and Reading Interfaces', in Mobile Interface Theory: Embodied Space and Locative Media: Routledge., pp.113-130
- Ronn, M.L. (2015) Interactive Fiction: How to Engage Readers and Push the Boundaries of Storytelling, Des Moines, IA: Ursabrand Media.
- (no date) Marc Prensky - Digital Natives, Digital Immigrants, Part II.
- Jenkins, Henry. (2015) 'Defining Participatory Culture', in Participatory culture in a networked era: A conversation on youth, learning, commerce, and politics, Cambridge: Polity Press., pp.1-31
- Aleks Krotoski. (2012-04-19) 'Online identity: is authenticity or anonymity more important?', in Guardian.
- Aleks Krotoski. (2011-06-18) 'Aleks Krotoski: how free are we to choose our online identities?', in Guardian.
- (no date) Marc Prensky - Digital Natives, Digital Immigrants.
- Horst, Heather. (no date) 'New Media Technology in Everyday Life', in Digital Anthropology, London: Berg., pp.61-79
- Shifman, Limor. (©2014) 'Memes Versus Virals', in Memes in digital culture, Cambridge, Massachusetts: The MIT Press., pp.55-64
- Who's that girl? The curious case of Leah Palmer - BBC News, https://www.bbc.co.uk/news/technology-31710738
- Boyd, Danah. (2010) 'Social Network Sites as Networked Publics: Affordances, Dynamics and Implications', in Networked Self: Identity, Community, and Culture on Social Network Sites, Abingdon: Routledge., pp.39-58
The above list is indicative of the essential reading for the course. The library makes provision for all reading list items, with digital provision where possible, and these resources are shared between students. Further reading can be obtained from this module's reading list.
Assessment items, weightings and deadlines
| Coursework / exam |
Description |
Deadline |
Coursework weighting |
| Coursework |
Applied Web Project with 1500 word supporting statement |
|
95% |
| Practical |
Participation |
|
5% |
Exam format definitions
- Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
- In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
- In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
- In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary,
for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.
Your department will provide further guidance before your exams.
Overall assessment
Reassessment
Module supervisor and teaching staff
Dr Daniel O'Brien, email: d.obrien@essex.ac.uk.
Dr Daniel O'Brien
LiFTS General Office - email liftstt@essex.ac.uk
Telephone 01206 872626
No
No
No
No external examiner information available for this module.
Available via Moodle
Of 72 hours, 0 (0%) hours available to students:
72 hours not recorded due to service coverage or fault;
0 hours not recorded due to opt-out by lecturer(s).
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