EG214-6-FY-CO:
Event Operations 3

The details
2020/21
Edge Hotel School
Colchester Campus
Full Year
Undergraduate: Level 6
Current
Thursday 08 October 2020
Friday 02 July 2021
15
16 April 2019

 

Requisites for this module
(none)
(none)
(none)
(none)

 

(none)

Key module for

BA N8N6 Events Management with Hospitality,
BA N8N7 Events Management with Hospitality

Module description

This module course explores your understanding of the planning, monitoring and evaluation of Festivals, Weddings, Meetings, Conferences, and Exhibitions, all of which are an important part of the wider Events Management industry. This thriving industry is playing an increasingly important role in the economies of cities, regions and countries and will give you an underpinning knowledge for your future career.

Module aims

This module aims to enable you to:
1. Evaluate the strategic planning processes applicable to events management and financial management impacts including budgets, break-even, ROI, costing, ticketing, monitoring, control and income.
- Skills needs analysis;
- Resource Management (human, physical, financial).

2. Develop a comprehensive proposal for a major event reflecting the needs of major stakeholder groups.
- Performance measurement and evaluation techniques;
- Benchmark of sponsorship of events.

3. Evaluate the risk management process specific to events and produce appropriate contingency plans.
- Describe the key legislation impacting on Event operation including:
- Health and Safety, Food Health and Safety, Licensing Legislation;
- Contingency planning;
- Risk management.

4. Deliver a professional and pragmatic proposal
- Professional presentation and layout.

Module learning outcomes

At the conclusion of this module you should be able to:
1. Evaluate the strategic planning processes applicable to events management and financial management impacts including budgets, break-even, ROI, costing, ticketing, monitoring, control and income.
2. Develop a comprehensive proposal for a major event reflecting the needs of major stakeholder groups.
3. Evaluate the risk management process specific to events and produce appropriate contingency plans.
4. Deliver a professional and pragmatic proposal.

Module information

No additional information available.

Learning and teaching methods

Learning and teaching will take the shape of professional practice supported by lectures and tutor led seminars and Wivenhoe House will be used to contextualize theory and illustrate practice.

Bibliography

This module does not appear to have a published bibliography.

Assessment items, weightings and deadlines

Coursework / exam Description Deadline Coursework weighting
Coursework   Event Proposal     

Exam format definitions

  • Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
  • In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
  • In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
  • In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary, for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.

Your department will provide further guidance before your exams.

Overall assessment

Coursework Exam
100% 0%

Reassessment

Coursework Exam
100% 0%
Module supervisor and teaching staff
Dr Philip Berners, email: p.berners@essex.ac.uk.
Philip Berners
Edge Hotel School, ehs@essex.ac.uk

 

Availability
No
No
No

External examiner

Dr David Graham
Sheffield Hallam University
Principal Lecturer - Hospitality Management ext. 6090
Resources
Available via Moodle
Of 705 hours, 0 (0%) hours available to students:
705 hours not recorded due to service coverage or fault;
0 hours not recorded due to opt-out by lecturer(s).

 

Further information
Edge Hotel School

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