LT205-5-SP-CO:
Creative Media

The details
2024/25
Literature, Film, and Theatre Studies
Colchester Campus
Spring
Undergraduate: Level 5
Current
Monday 13 January 2025
Friday 21 March 2025
15
21 August 2024

 

Requisites for this module
(none)
(none)
(none)
(none)

 

(none)

Key module for

BA LP33 Media and Digital Culture,
BA LP34 Media and Digital Culture (including Placement Year),
BA P300 Media and Digital Culture (Including Foundation Year),
BA PL33 Media and Digital Culture (including Year Abroad)

Module description

The web is becoming a defining platform for publications, reading, listening and watching communities, as well as a place for showcasing creative work. This module is an introduction to the creative use of social and multi-media for artistic endeavour, web profiling and critical understanding.


Students will explore creatively and critically the potential of current social and multi-media apps and web platforms, as well actively engage with potential future medias. The module is ideal for poets, writers, filmmakers, theatre makers, and indeed everyone who aims to use web media creatively.


The module will combine theoretical perspectives with practice-based sessions, allowing students to explore web technology in a 'hands on' environment. Seminars will include transmedia storytelling, online cultures, building 'digital estates', web installations, the legalities of web publishing and digital futures.


A central part of the module will be a web project; this individual assignment will be focused in the students' chosen discipline and will explore the potential of the online world for a defined creative output.

Module aims

The aims of this module are:



  • To provide students with a thorough knowledge and understanding of the evolving media landscape

  • To enable students to develop a critical perspective on the context and cultural positioning of web-based media

  • To foster an understanding of the legal parameters of web-based media

Module learning outcomes

By the end of this module, students will be expected to be able to:



  1. Have a critical understanding of developments of a range of web media.

  2. Have aquired introductory practical skills necessary to exploit the web potential of their chosen discipline.

  3. Have an understanding of the legal constraints of web-based media, including online consent and copyright law.

  4. Have knowledge of social media frameworks as a marketing tool in a public forum.

Module information

General Reading:



  • Adams, P. Grouped - How small groups of friends are the key to influence onthe social web, Voices That Matter, New Riders Publishing, Berkley, 2011

  • Qualman, E. Socialnomics - How social media transforms the way we live and do business, John Wiley and sons, New Jersey, 2011

  • Rohrs, J.K. Audience - Marketing in the Age of Subscribers, Fans and Followers, John Wiley and sons, New Jersey, 2014

  • Sachs, J. Winning the Story Wars, Why Those Who Tell - and Live - the Best Stories will Rule the Future, Harvard Business School Publishing, Boston, 2012

  • Shirky, C. Here Comes Everybody - The Power of Organizing Without Organizations, Penguin Books, London, 2008

  • Standage, T. Writing on the Wall - Social Media, The First 2000 Years, Bloomsbury, London 2013

  • Walter, E. The Power of Visual Storytelling - How to Use Visuals, Videos, and Social Media to Market Your Brand, Mcgraw Hill Education, 2014


Learning and teaching methods

This module will be delivered via:

  • Weekly 2-hour seminars

Bibliography

This module does not appear to have a published bibliography for this year.

Assessment items, weightings and deadlines

Coursework / exam Description Deadline Coursework weighting
Coursework   Applied Web Project with 1500 word supporting statement   28/03/2025  95% 
Coursework   Applied Web Project (practical work) and reflective document (1,000 words) *Reassessment without attendance only*  28/03/2025   
Practical   Participation    5% 

Exam format definitions

  • Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
  • In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
  • In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
  • In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary, for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.

Your department will provide further guidance before your exams.

Overall assessment

Coursework Exam
100% 0%

Reassessment

Coursework Exam
100% 0%
Module supervisor and teaching staff
Dr Daniel O'Brien, email: d.obrien@essex.ac.uk.
Dr Daniel O'Brien
LiFTS General Office - email liftstt@essex.ac.uk Telephone 01206 872626

 

Availability
No
No
No

External examiner

Dr Andrew Birtwistle
Canterbury Christ Church University
Reader in Film and Sound
Resources
Available via Moodle
Of 72 hours, 0 (0%) hours available to students:
72 hours not recorded due to service coverage or fault;
0 hours not recorded due to opt-out by lecturer(s).

 

Further information

Disclaimer: The University makes every effort to ensure that this information on its Module Directory is accurate and up-to-date. Exceptionally it can be necessary to make changes, for example to programmes, modules, facilities or fees. Examples of such reasons might include a change of law or regulatory requirements, industrial action, lack of demand, departure of key personnel, change in government policy, or withdrawal/reduction of funding. Changes to modules may for example consist of variations to the content and method of delivery or assessment of modules and other services, to discontinue modules and other services and to merge or combine modules. The University will endeavour to keep such changes to a minimum, and will also keep students informed appropriately by updating our programme specifications and module directory.

The full Procedures, Rules and Regulations of the University governing how it operates are set out in the Charter, Statutes and Ordinances and in the University Regulations, Policy and Procedures.