EG126-4-AS-CO:
Conferences and Events
2024/25
Edge Hotel School
Colchester Campus
Autumn & Summer
Undergraduate: Level 4
Current
Thursday 03 October 2024
Friday 27 June 2025
15
22 March 2024
Requisites for this module
(none)
(none)
(none)
(none)
(none)
BA N802 Tourism,
BA N803 Tourism (including Year Abroad),
FDA N801 Tourism
This module will introduce you to Conferences and Events, which is a major supporting revenue stream for venue space hire, food and beverage sales, and accommodation demand within a hotel. The module will provide you with an understanding of the planning, organisation, delivery and evaluation of events, including taking a client brief, conducting a venue show-round, administration procedures, budgeting and risk management.
This module aims to enable you to:
- Demonstrate and reflect on the professional skills and knowledge required for the planning and organisation of events, the delivery of events, and the evaluation of events (pre, during and post-event procedures):
- Understand the process of winning events business from enquiry to confirmation.
- Identify the importance of client management.
- Recognise the need for outsourcing and procurement.
- Develop an understanding of budgeting for events.
- Recognise the value of the ‘lead-in’.
- Develop the administration procedures for the effective management of events.
- Understand the procedures of onsite logistical event management.
- Recognise the need for post-event procedures and evaluation.
- Understand the importance of effective team-working across event operations in order to meet client and guest expectations:
- Identify the workforce in the events industry.
- Understand employment practices.
- Recognise the value of teams meeting the expectations of clients and guests.
- Recognise good practise concerning risk, compliance, permissions and legal requirements for the practice of events:
- Understand and evaluate risk management tools and techniques.
- Recognise legislation, compliance and permissions pertaining to events.
- Understand the structure and context of different events in society:
- Identify the structure of the events industry (MICE).
- Recognise events in society, their impacts and legacy.
By the end of this module, students will be expected to be able to:
- Demonstrate and reflect on the professional skills and knowledge required for the planning and organisation of events, the delivery of events, and the evaluation of events (pre, during and post-event procedures).
- Understand the importance of effective team-working across event operations in order to meet client and guest expectations.
- Recognise good practise concerning risk, compliance, permissions and legal requirements for the practice of events.
- Understand the structure and context of different events in society.
No additional information available.
The module will be delivered via:
- Classroom based lectures and seminars, where Wivenhoe House will be used to contextualize theory and illustrate practice.
Self-managed learning will supplement seminars where you will be provided with guidance on required reading and on-line learning resources.
This module does not appear to have a published bibliography.
Assessment items, weightings and deadlines
| Coursework / exam |
Description |
Deadline |
Coursework weighting |
Exam format definitions
- Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
- In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
- In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
- In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary,
for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.
Your department will provide further guidance before your exams.
Overall assessment
Reassessment
Module supervisor and teaching staff
Philip Berners
Edge Hotel School, ehs@essex.ac.uk
Yes
Yes
No
Available via Moodle
No lecture recording information available for this module.
Edge Hotel School
* Please note: due to differing publication schedules, items marked with an asterisk (*) base their information upon the previous academic year.
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