International Business and Strategy
Essex Business School
Postgraduate: Level 7
Monday 15 January 2024
Friday 22 March 2024
06 November 2023
Requisites for this module
MSC N12012 International Business and Entrepreneurship,
MSC N120MO International Business and Entrepreneurship,
MPHDN10348 Business Administration,
PHD N10348 Business Administration,
PHD N10448 Entrepreneurship,
MPHDN20448 Management Studies,
PHD N20448 Management Studies
This module is designed to provide students with an advanced understanding of international business and strategy, the content and processes of different international expansion modes. The module begins by explaining 'why' firms internationalise and describing the factors that influence the decision to do so.
The module describes different forms of international expansion, from equity and non-equity forms of expansion to online and offline forms of expansion. It then explains 'how' firms internationalise according to different theories of the internationalisation process. The remaining lectures are dedicated to discussing how markets for expansion are selected, evaluated and entered.
The main aim of the module is to equip students with a thorough and critical understanding of the methods used by different types of firms to enter and develop their business in the international market place. It is envisaged that such a critical understanding will enable students to consider different management opportunities in business operating in the international market place.
On successful completion of the module students should be able to:
1. Obtain a critical understanding of international business and strategy and theoretical approaches in this domain
2. Critically assess and analyse global market opportunities for expansion of firms
3. Understanding and critique different modes/forms of international expansion
4. Obtain a critical understanding of how processes of internationalisation apply to SMEs and international new ventures
5. Obtain a critical understanding of strategy and organisation in the international firms
6. Obtain critical understanding of international strategies of corporate social responsibility
7. Critically assess and analyse opportunities for expansion in emerging and transition economies
No additional information available.
The following learning and teaching methods will inform the pedagogic structure of the course:
Discussion of case studies;
Discussion of journal articles;
The lectures will be developed around the key concepts as mentioned in the indicative module content and will use a range of live examples and cases from business practice to demonstrate the application of theoretical concepts.
The seminars will focus extensively on business case studies and selected journal articles. Cases are drawn from a variety of sources including key business newspapers, journal articles, European Case Clearing House (ECCH) and Harvard Business Cases to encourage students to analyse international business environment in different business contexts and develop strategic approaches in response to the case requirements. The seminars are designed to help students to both develop and analyse case studies.
The class exercise will consist of individual and group work based on self-assessment questions and on other set tasks to provide students with the opportunity to develop critical and practical problem skills.
The above list is indicative of the essential reading for the course.
The library makes provision for all reading list items, with digital provision where possible, and these resources are shared between students.
Further reading can be obtained from this module's reading list
Assessment items, weightings and deadlines
|Coursework / exam
Exam format definitions
- Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
- In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
- In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
- In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary,
for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.
Your department will provide further guidance before your exams.
Module supervisor and teaching staff
Prof Rashedur Chowdhury, email: firstname.lastname@example.org.
Prof Rashedur Chowdhury
Dr Ping Zheng
Canterbury Christ Church University
Prof Wantao Yu
University of Roehampton
Professor of Supply Chain Management
Available via Moodle
Of 12 hours, 12 (100%) hours available to students:
0 hours not recorded due to service coverage or fault;
0 hours not recorded due to opt-out by lecturer(s), module, or event type.
Disclaimer: The University makes every effort to ensure that this information on its Module Directory is accurate and up-to-date. Exceptionally it can
be necessary to make changes, for example to programmes, modules, facilities or fees. Examples of such reasons might include a change of law or regulatory requirements,
industrial action, lack of demand, departure of key personnel, change in government policy, or withdrawal/reduction of funding. Changes to modules may for example consist
of variations to the content and method of delivery or assessment of modules and other services, to discontinue modules and other services and to merge or combine modules.
The University will endeavour to keep such changes to a minimum, and will also keep students informed appropriately by updating our programme specifications and module directory.
The full Procedures, Rules and Regulations of the University governing how it operates are set out in the Charter, Statutes and Ordinances and in the University Regulations, Policy and Procedures.