Strategic Entrepreneurship

The details
Essex Business School
Southend Campus
Undergraduate: Level 5
Monday 15 January 2024
Friday 22 March 2024
20 June 2023


Requisites for this module



Key module for

BSC N120 International Business and Entrepreneurship,
BSC N121 International Business and Entrepreneurship (Including Year Abroad),
BSC N123 International Business and Entrepreneurship (Including Placement Year),
BSC N124 International Business and Entrepreneurship (Including Foundation Year),
BSC N124CO International Business and Entrepreneurship (Including Foundation Year)

Module description

The module introduces key strategic issues related to business start-up and growth. Business creation and development process depends on value creation proposition and competitive advantage in the market. This module addresses the issue of how to create value in a complex entrepreneurial environmental process. Building on the resource-based view of business development the module discusses the alternative directions for business development and growth.

The module is designed for tertiary level focusing on both theoretical and practical aspects of entrepreneurial strategies. Students need to work individually as well as in a group to analyse entrepreneurial environment and value creation process at different stages of business life cycle. The module will enhance students' knowledge of entrepreneurial and intrapreneurial capabilities, resources, value creation process, developing business model, and building entrepreneurial culture by providing strategic direction to the organisation.

Module aims

The aims of this module are:

  • To equip students with necessary analytical and strategic skills to start and grow a successful business.

  • To enhance students' understanding of how to design, develop and implement strategic issues to set the direction of a business from start-up stage to high growth performing business. In the start-up and growth process there are different challenges. The module will make students aware of how to overcome the challenges using strategic tools in the real world. Case analysis will play an important role in the module.

Module learning outcomes

By the end of this module, students will be expected to be able to:

  1. Have a comprehensive understanding of the challenges at different stages of business lifecycle

  2. Propose solutions to cope with internal and external strategic challenges and complexities to develop the direction of the business.

  3. Develop appropriate strategies to meet the key challenges and dilemmas related issues such as to financing, innovation, product development, market development and business model.

  4. Reflect critically the strategic choice, related consequences, and resource implications.

Module information

This module is part of the Q-Step pathway. Q-Step is an award which you can gain simply by enrolling on specific modules and will signal to employers your capability in quantitative research. Learn more about the Q-Step pathway and enhance your degree now.

Learning and teaching methods

This module will be delivered via:

  • One 1-hour lecture per week, together with
  • Seminars; discussion of case studies; discussion of journal articles; class exercises; unassessed group work; signposting to additional resources etc.

The lectures will be developed around the key concepts as mentioned in the indicative module content and will use a range of live examples and cases to analyse how entrepreneurial strategies are developed and implemented.

Students' engagement in the module will be ensured through a reflective learning method in the seminar period. In the seminar period students will be able to use the concepts the learned in the lecture period. The seminars will focus extensively on cases from strategic entrepreneurship research and selected journal articles. Cases will be drawn from a variety of sources including key peer-reviewed journals and published case books. The seminars will aim to provide support to the students to apply theoretical knowledge to identify business opportunities and challenges and to formulate necessary strategies for the growth and development.

Students will be expected to have read case studies before the seminar sessions. Key issues from the case will be analysed in group discussion. Seminars will also help students to prepare for the examination.


The above list is indicative of the essential reading for the course.
The library makes provision for all reading list items, with digital provision where possible, and these resources are shared between students.
Further reading can be obtained from this module's reading list.

Assessment items, weightings and deadlines

Coursework / exam Description Deadline Coursework weighting
Coursework   Individual essay    100% 

Exam format definitions

  • Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
  • In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
  • In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
  • In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary, for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.

Your department will provide further guidance before your exams.

Overall assessment

Coursework Exam
100% 0%


Coursework Exam
100% 0%
Module supervisor and teaching staff
Dr Shamsul Karim, email:
Reza Zaefarian



External examiner

Dr Jagannadha Tamvada
University of Southampton
Associate Professor
Available via Moodle
Of 20 hours, 20 (100%) hours available to students:
0 hours not recorded due to service coverage or fault;
0 hours not recorded due to opt-out by lecturer(s), module, or event type.


Further information
Essex Business School

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