Business Creation and Growth
Essex Business School
Undergraduate: Level 4
Monday 15 January 2024
Friday 22 March 2024
13 June 2023
Requisites for this module
BBA N100 Business Administration,
BBA N103 Business Administration (Including Placement Year),
BBA N104 Business Administration (Including Foundation Year),
BBA N104CO Business Administration (Including Foundation Year),
BBA N110 Business Administration (Including Year Abroad),
BSC N120 International Business and Entrepreneurship,
BSC N121 International Business and Entrepreneurship (Including Year Abroad),
BSC N123 International Business and Entrepreneurship (Including Placement Year),
BSC N124 International Business and Entrepreneurship (Including Foundation Year),
BSC N124CO International Business and Entrepreneurship (Including Foundation Year),
BSC N501 Marketing,
BSC N502 Marketing (Including Year Abroad),
BSC N504 Marketing (Including Placement Year),
BSC N505 Marketing (Including Foundation Year),
BSC N505CO Marketing (Including Foundation Year),
BSC N832 Tourism Management,
BSC N834 Tourism Management (Including Placement Year),
BSC N355 International Business and Finance,
BSC N356 International Business and Finance (Including Placement Year),
BSC N357 International Business and Finance (Including Year Abroad),
BSC N358 International Business and Finance (Including Foundation Year),
BSC N358CO International Business and Finance (Including Foundation Year),
BSC N111 Business Administration and Supply Chain Management,
BSC N112 Business Administration and Supply Chain Management (Including Placement Year),
BSC N113 Business Administration and Supply Chain Management (Including Year Abroad),
BSC N114 Business Administration and Supply Chain Management (Including Foundation Year),
BSC N114CO Business Administration and Supply Chain Management (Including Foundation Year)
This module introduces students to key features of the business creation and growth process. The early understanding of the business life cycle, and especially of the progressive elements of new venture creation and innovative growth, is central to the appreciation and critical evaluation of business functions and operations at all levels of enterprise activity.
Business creation and growth are distinctive phases in the business life cycle, but the sustainability of a new venture is to some extent predicated upon the possibility of growth of that venture, through time. Theoretical and conceptual underpinnings to the study of enterprise are informed by the idea of a business evolving from birth to growth.
The aim of this module is:
- To enable students to understand and explore key concepts involved in the business development process, from opportunity identification, evaluation, and implementation, through to continued growth and management. An early grasp of the entrepreneurship should help the student to better prepare for the understanding and application of specific functions.
By the end of this module, students will be expected to be able to:
- Understand ‘why’ and ‘how’ people start their own businesses.
- Identify and analyse business opportunities.
- Develop new business ideas and test their feasibility.
- Understand different typologies of new businesses – lifestyle firms versus growth-oriented or entrepreneurial firms.
- Develop key skills in written communication, use of IT, and improve own learning & performance.
- Understand stages of organizational development and determinants of firm growth.
- Understand the functional aspects of business at each stage.
- Understand the role finance and other factors such as policy decisions play in business start-up and growth.
This module is designed to familiarise students with the theories and practices characterizing business development from both economic and behavioural perspectives. The module covers the business life cycle, from starting a new business to growth and maturity as it is critical for the students to obtain an early overview of the different stages of business activity and the range of functions.
In conjunction with key readings from the core textbook and other recommend readings, a selection of case studies and exercises will be used to help students raise and explore key issues in the business creation and growth process.
This module will cover the business creation process. This structure reflects the organisation of the scheme, and each part will be an appropriate complement to the study of other aspects of business.
The following learning and teaching methods will inform the pedagogic structure of the module:
- Discussion of case studies
- Discussion of journal articles
- Class exercises
- Group work
- Signposting to additional resources
The lectures will be developed around the key concepts as mentioned in the indicative module content and will use a range of live examples and cases from business practice and text books to demonstrate the application of theoretical concepts. The lectures will follow a weekly format of 1 hour per week for 10 weeks.
Seminars in the form of class exercises will be built into the lectures to develop critical analytical and problem solving skills. Seminars will use a range of activities, such as discussion of case studies from the core text, topical business news items and will involve students working in groups to discuss, reflect on problems and answer questions, present their ideas and thoughts to the class for discussion.
This module does not appear to have a published bibliography for this year.
Assessment items, weightings and deadlines
|Coursework / exam
|Mini Business Plan (2000 words)
Exam format definitions
- Remote, open book: Your exam will take place remotely via an online learning platform. You may refer to any physical or electronic materials during the exam.
- In-person, open book: Your exam will take place on campus under invigilation. You may refer to any physical materials such as paper study notes or a textbook during the exam. Electronic devices may not be used in the exam.
- In-person, open book (restricted): The exam will take place on campus under invigilation. You may refer only to specific physical materials such as a named textbook during the exam. Permitted materials will be specified by your department. Electronic devices may not be used in the exam.
- In-person, closed book: The exam will take place on campus under invigilation. You may not refer to any physical materials or electronic devices during the exam. There may be times when a paper dictionary,
for example, may be permitted in an otherwise closed book exam. Any exceptions will be specified by your department.
Your department will provide further guidance before your exams.
Module supervisor and teaching staff
Mr Muhammad Shujahat, email: firstname.lastname@example.org.
Mr Muhammad Shujahat
Dr Murad Ali
Available via Moodle
Of 20 hours, 20 (100%) hours available to students:
0 hours not recorded due to service coverage or fault;
0 hours not recorded due to opt-out by lecturer(s), module, or event type.
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